Cooped up at home? Check out Bottega Veneta's new entertainment platform
The Italian fashion house has launched Bottega Residency – an online platform with live music performances, cooking shows and even movies nights.
Recognising that staying home and being away from others can be rather stressful and depressing, Italian label Bottega Veneta hopes to spread joy and positivity with the launch of a multi-platform virtual residency.
Dubbed Bottega Residency, the platform offers content, entertainment, music and art on a weekly basis. Each week, the platform lends a space to collaborators, talents and muses, who will share works that inspire them, such as films, music or art.
On weekends, the platform will host cooking segments from chefs and live music performances. Sundays are catered to movie nights, hosted in collaboration with a film industry partner.
Explaining the motivation behind the launch of the initiative, Daniel Lee, the label's creative director said, “Creativity and strength lie at the heart of Bottega Veneta. In this highly distressing time, we feel a responsibility to celebrate those values and ignite a sense of joy and hope in our community and beyond.”
The fashion house calls the initiative “a theatre of joyous distraction”, and hopes to provide inspiration, entertainment and comfort to an audience at a time of loneliness.
"Creativity and strength lie at the heart of Bottega Veneta. In this highly distressing time, we feel a responsibility to celebrate those values and ignite a sense of joy and hope in our community and beyond.” – Daniel Lee
The virtual residency kicked off on March 24 with none other than Lee as the first contributor. Lee took over the platform to cast the spotlight on the creative minds that have inspired him – artist David Hockney, director Steven Spielberg and choreographer Maurice Bejart.
On Saturday (Mar 28), chef Laila Gohar shared the recipe for her Simple Greens dish. Future curators will see a mix of some of Bottega's closest collaborators and newer, emerging artists.
Bottega Residency can be accessed via Instagram, YouTube, Spotify, Apple Music, Weibo and Line as well as Bottega Veneta’s website.